Brands Art Director

Art Director

The Role

We are seeking an Art Director to establish and oversee the creative vision for a portfolio of six fashion brands, guiding projects from initial ideation through final delivery across marketing campaigns, digital content, and photoshoots.

This is a hands-on creative leadership position for a visually driven, concept-oriented professional who can adapt to the distinct identities of multiple brands, bring a clear creative perspective, and inspire a team to execute that vision.

Key Responsibilities

• Lead the development of art direction and creative concepts for brand campaigns, product launches, and ongoing content initiatives across all six brands.

• Plan and oversee photoshoots from start to finish, including concept development, mood boards, shot planning, talent casting, styling, and direction on set.

• Collaborate closely with each brand’s design team to ensure campaign imagery and content reflect the collections and maintain alignment with the brand’s identity.

• Oversee the creative team’s day-to-day workflow, establish priorities, provide constructive direction, and ensure all deliverables meet quality and consistency standards.

• Coordinate with photographers, stylists, producers, and freelance creatives to translate concepts into compelling visual assets.

• Develop comprehensive creative briefs, manage project timelines, and ensure work is delivered within established budgets.

• Direct visual content and storytelling across email marketing, websites, social media, ecommerce platforms, and paid advertising channels.

• Evolve and refine each brand’s visual language while preserving the individual character and positioning of every brand.

• Contribute new creative concepts, references, and inspiration to support the wider marketing and creative organization.

• Leverage AI-powered applications and emerging creative technologies to enhance concept development, improve workflows, and accelerate content production.

Qualifications & Experience

• 5–7 minimum years of professional experience in art direction or design, preferably within fashion, lifestyle, beauty, or retail.

• A compelling portfolio demonstrating expertise in campaign development, photography, and visual storytelling.

• Proven experience directing photoshoots and collaborating with photographers and other external creative professionals.

• Background in leading, managing, or mentoring members of a creative team.

• Ability to work effectively with product and design teams to develop cohesive, brand-aligned creative.

• Exceptional visual sensibility and a strong understanding of composition, styling, typography, and imagery.

• Proficiency in Adobe Creative Suite and Figma.

• Practical experience using AI-driven creative tools in the creative process.

• Ability to balance high-level creative strategy and vision with hands-on execution and attention to detail.