Our high-performing Fortune 500 Marketing team has an immediate need for a Content Writer with a passion for creating and enriching content for our company with blog posts, web articles, social media posts, and e-mail marketing. This role will be conducting thorough industry-related research, creating SEO content, understanding best practices, and managing content compliance. This will include generating ideas for new content, proofreading before publication, evaluating analytics to adjust content as needed, and ensuring content creation follows editorial guidelines. Ultimately, the Content Writer will deliver quality writing pieces that will boost brand awareness and contribute to the development of strategies that will increase reader engagement.

What You’ll Do

• Write long-form content including blog posts, website content, eBooks, email content and whitepapers that are on in compliance with brand
• Product value focused content
• Acquisition focused content for digital marketing
• Collaborate with cross-functional teams to develop creative ideas, recognize trends and develop content ideas
• Proactively seek new content ideas and strategy to elevate our consumer reach
• Support B2B and cross departments with content creation needs
• Ensure content is edited and approved by legal/compliance
• Establish and lead processes for full content planning, development and promotion workflow.
• Stay abreast of content marketing and digital trends

What You’ll Need

• Demonstrated experience in long-form blog content creation and an exceptional portfolio
• Exceptional writing and editing skills with the ability to adapt to tone of voice guidelines
• Understanding of SEO best practices and how to incorporate into content
• The capacity to work both independently and collaboratively
• You’re a strong communicator, both written and verbal
• Highly creative and excellent writer but also process-driven with ability to think scale and rely on data to make decisions. This person should have a keen insight for the creation and implementation of marketing initiatives
• The ability to condense very technical and significant amounts of messaging into succinct communications
• Firm grasp of user experience and the role of content within design in a digital environment
• Ability to be flexible in a very fluid and dynamic environment – including dealing with changing processes and priorities