Our client is a leader in embedding payment solutions within business-to-business platforms, transforming how companies handle accounts payable and procurement transactions. By streamlining payment processes and enhancing cash flow management, their solutions simplify B2B transactions for businesses of all sizes.

The Head of Sales & Marketing will lead the development and execution of strategies that will drive significant revenue growth, enhance market share, and build a high-performing sales and marketing organization. This is a strategic leadership role for a results-driven professional passionate about creating meaningful impact.

What You Will Do:

• Develop and implement cohesive sales and marketing strategies to accelerate revenue growth and expand market presence.
• Align sales and marketing initiatives with corporate objectives to ensure an integrated approach to customer acquisition and retention.
• Lead, manage, and inspire sales and marketing teams, cultivating a results-oriented and collaborative culture.
• Recruit, train, and retain top-tier talent, ensuring the team is equipped with the skills to achieve ambitious goals.
• Build and maintain relationships with key stakeholders, including executives, influencers, and consultants in the accounts payable and procure-to-pay software sectors.
• Conduct market analysis to identify opportunities, anticipate trends, and address competitive challenges.
• Define and track key performance metrics for sales and marketing, leveraging data to improve strategies and processes.
• Oversee the development and execution of targeted marketing campaigns, including content creation, events, and paid advertising.
• Ensure consistent messaging and positioning of the company’s offerings across all channels.
• Collaborate with internal teams, including product development and operations, to align resources and support go-to-market efforts.
• Manage budgets effectively, maximizing ROI on marketing and sales initiatives.
• Prepare and deliver regular performance reports to executive leadership, providing actionable insights and recommendations.
• Facilitate communication between departments to ensure alignment on goals and objectives.
• Travel up to 25% as needed to support business objectives.

What You Bring:

• 10+ years of experience in B2B SaaS or fintech sales and marketing, including at least 4 years in a leadership role overseeing both functions.
• Proven track record of creating and implementing successful sales and marketing strategies in the enterprise software or fintech industries.
• Expertise in selling SaaS solutions across diverse industries, with the ability to communicate the value of software in solving specific business challenges.
• Experience managing outbound prospecting efforts and building structured sales processes to optimize efficiency.
• Strong analytical skills and the ability to use data to drive decision-making and improve team performance.
• High proficiency with Salesforce and HubSpot, including experience tracking sales funnels, managing campaigns, and generating actionable insights.
• Demonstrable experience developing go-to-market strategies, including digital marketing, events, and content development (e.g., white papers, case studies).
• Experience managing marketing budgets of $1M+ with measurable ROI.
• Proven ability to align sales and marketing efforts, ensuring a seamless process for lead qualification and progression through the sales pipeline.
• Experience managing long sales cycles (4-9 months), with expertise in tracking critical stages from initial lead through closing.
• Strong understanding of B2B payments, embedded payments, and procure-to-pay software ecosystems.
• Exceptional communication and presentation skills, particularly when engaging with senior executives.
• Ability to thrive in a fast-paced, high-growth environment and adapt quickly to market changes.
• Strong problem-solving skills and a proactive approach to identifying and addressing challenges.
• Experience developing and managing channel partnerships in the accounts payable and procure-to-pay software space.
• In-depth knowledge of embedded and commercial payments within the B2B landscape.