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General Manager

As the General Manager, you will lead the strategic growth and day-to-day operations of our client’s architectural coatings company, a global pioneer in concrete and masonry color solutions. This hands-on leadership role requires an experienced operator with a deep understanding of construction services, coatings applications, and multi-location operations management. You will be responsible for driving profitability, developing talent, and strengthening international partnerships to position the company for its next phase of expansion.


This role reports directly to the President/Owner and works closely with department heads, global licensees, and international partners to deliver operational excellence and sustainable growth.

Responsibilities

  • Oversee and optimize daily business operations across all departments and locations

  • Implement process improvements to enhance efficiency, quality, and consistency across projects

  • Manage companywide P&L, ensuring strong financial performance and strategic growth toward revenue goals of $50M+

  • Monitor key performance indicators (KPIs), budgets, and operational costs to identify improvement opportunities

  • Build and lead a strong, accountable management team and operations department

  • Mentor department heads, foster high performance, and promote a collaborative company culture

  • Grow technical skills and knowledge base across applicators and operations teams

  • Strengthen relationships with existing licensees in North America, Australia, and China, while pursuing new licensing and strategic partnerships

  • Drive geographic and service expansion through market research, partnerships, and business development

  • Stay informed on trends in architectural coatings, concrete finishing, sustainability, and construction innovation

  • Ensure compliance with safety, quality, and performance standards across all business units

Qualifications

  • 10+ years of executive or senior operational leadership, preferably in coatings, construction, or related manufacturing industries

  • Strong understanding of construction contracts and project management principles

  • Proven success scaling multi-location service or construction businesses

  • Financial acumen and experience managing full P&L responsibilities

  • Demonstrated ability to build and develop both management and labor teams

  • Experience managing international licensee or partner relationships

  • Strategic, growth-oriented mindset with hands-on execution ability

  • Excellent communication, leadership, and organizational skills

  • Multilingual skills (English, German, Chinese, or French) are a plus

What Our Client Offers

  • Opportunity to lead a recognized global brand through its next phase of growth

  • Competitive executive compensation and performance-based incentives

  • Executive-level autonomy and decision-making authority

  • A values-driven culture emphasizing innovation, quality, and craftsmanship

  • Collaborative environment focused on long-term sustainability and excellence

About Our Client

Since the late 80's, our client has been a pioneer in developing, manufacturing, and applying advanced stains and color solutions for concrete and masonry surfaces.
They combine scientific innovation with artistic application, creating low-VOC, breathable stains that penetrate rather than coat surfaces—ensuring color durability without compromising material integrity.


Headquartered in Athens, Georgia, and operating throughout the U.S., Canada, Australia, and New Zealand, our client serves both commercial and residential clients, from landmark restorations to large-scale architectural projects.


Their guiding principles—integrity, excellence, innovation, fairness, and sustainability—shape everything they do, from research and development to project execution in the field.

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